Tag: Marketing

Total: 9 bookmarks

Survey: what online shoppers want | Marketing/Ecommerce Research

Survey: what online shoppers want | Marketing/Ecommerce Research

A recent study has found rich media and personalization are critical to establishing brand loyalty and that regular online shoppers are more likely to want advanced shopping cart features.
A recent study has found rich media and personalization are critical to establishing brand loyalty and that regular online shoppers are more likely to want advanced shopping cart features.
Read more of the Limelight Network survey here or pick up some tips on improving site speed.
annabassham

Cause marketing popular with shoppers | Marketing/Ecommerce Research

Cause marketing popular with shoppers | Marketing/Ecommerce Research

The most popular causes consumers want companies to support in order of popularity are Economic development, Health and disease, Hunger, Education, Access to clean water, Disaster relief and Environment – all of which appealed to over 70% of those who participated in the study.
Added to that, the potential of more sales and cause marketing is a strategy that’s hard to ignore – particularly as we’re heading into the silly season – it just might be the edge you need.
annabassham