Curation is becoming the big marketing trend for 2011. Brands, companies, influencers, evangelists, bloggers, everyone seems to be interested in the matter of curation. Keeping track of the latest articles can be difficult, so if you want to catch up on curation, keep up with this page.
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From now and on, i will call myself a "coolhunter". :-)
Members as beneficiaries, not employees.
This is a great overview of the future of online communities, where people share to gain better knowledge and help each other.
One of the basic roots of our content curation platform @shareist
"...curation of information...important activity to keep things findable."
The noise level created by ‘following’ large numbers of people or topics without differentiating them into channels can quickly become overwhelming.
Very true.
If the noise and over crowding gets too great we tend to leave, and it can be a bigger challenge persuading us to return to take another journey based on our past experiences.
Check out their eBook http://info.getcurata.com/rockstarebook.html
How Content Curation Makes You a Social Media Rock Star
Some really good tips: share less but quality and frequently.
Real estate professionals are being mis-advised. Broadcasting what you THINK may be relevant information again and again, without pre-screening the source and considering the context is a waste of your time. Sure you might get “a hit” or heck, even a lead. But it won’t work consistently and it won’t be successful over the long haul.
Good tips there
If you share an article, read it first. Yep.
you need to listen, share, and respond.
try scheduling 3-5 REALLY GOOD shares
Curation Twitter revolutionized the way people share content and site links; however, the only way users can “remember” memorable tweets is by using Twitter Favorites. A good alternative app for curation is curated.by, an app that allows people to curate and share lists of Twitter favorites around topics of particular interest by bridging the gap between Twitter Favorites and social bookmarking. There’s also Scoop.it, a curation service that gathers your interests into one place.
An interesting aspect of the culture of sharing on social networks is that of content curation. This is the act of pointing your followers to content from other people. Anyone who sometimes uses Twitter to send people to an interesting...
Filtering and providing context are skills that are in great need in the world of digital information. As people try to get their heads around on the massive amount of digital information they are confronted with on a daily basis, they will look to curators to help them decipher what information can be trusted, what information is relevant to a subject and what information can really impact their lives.
People are engaged in social curation and see content publishing, linking, and re-tweeting as a key part of their digital identity. Individuals managing and sharing content no longer consider it a hobby but rather part of how they define themselves in the digital and social online world.
In regard to choosing topic ownership areas wisely, identifying premium content areas is crucial for getting more eyes on your site. By allocating the majority of your resourcing efforts on the content you can "own" in the marketplace, you'll create more authoritative and focused content that will result in higher traffic and will ultimately be more sellable—which is a return on investment any way you look at it.
This is a great read...
A discussion on curation. What is it, and why is it important?
Anybody can be a curator. That's important to realize.
The act of curation and the ability to curate is open to all, and that is the fundamental point. The scarcity value of information and content – whether it be music, opinion or indeed contact information – has been unlocked, never to be placed back into the box. Each and every individual with access to an internet connection and a device has the power to begin curation and stands every chance of being ‘liked’, +1’d or shared so that the message is distributed virally far and wide (or indeed to a small, confined community).
Get started by first developing a strategy, as you would with any communication program. Which niche do you want to focus on? Who is your audience, and what do they care about? What are you trying to achieve by curating content?
Then, find content relevant to your niche, whether that’s vegetarian cooking, pharmaceutical trends or aerospace engineering. You may already be watching; reading; and listening to videos, blog posts, tweets, news articles and podcasts within your area of expertise. You can also use saved Google and Twitter searches and RSS feeds to help you uncover important nuggets of information.
The next step is to organize and make these tidbits easy to find in the future. You can bookmark them using such free online services as Delicious or Diigo (or both, since the future of Delicious is up in the air). Adding multiple tags to your curated information increases the odds of your finding it again later.
The final step in the curation process is to share or publish your content, not through automated aggregation, but in a human way—perhaps with your own comments added to help your audience understand the meaning of what you’re sharing. Several tools are available to help you accomplish this. (See "Curation Tools," below.)
Yes, I said “final step,” but it helps to think of curation as a loop, where you are continually adding to your knowledge, organizing it and sharing. You might also want to measure the feedback you’re receiving from your audience. Are they in turn sharing your content? Are they commenting on it positively or negatively?
Remember: content curation isn’t passing someone else’s content off as your own. It’s about linking back to their content, giving them credit for creating something that was thought-provoking for you and sharing that with your community.
Choosito! is the next generation, content curation platform, supported by advanced natural language technology and fueled by the community. Its purpose is to help teachers, students and parents find quickly educational resources on the web.alpha version. Help us test this innovative search and learn platform for schools that helps you filter webpages by grade level and subject area.
SAN BRUNO, CA -- YouTube is partnering with Dublin-based Storyful to curate breaking news on YouTube's CitizenTube channel, says Olivia Ma, manager of news at YouTube in this interview with Beet.TV Storyful, which employes former CNN and Irish Times journalists,...
Wow, that's awesome for @storyful
This is the best part below... many news agencies will adopt more and more curation systems that can help them stay ahead of the curve.
“If I was starting The Village Voice today, I would not print anything. I would not hire a ton of writers. I would build a website and a mobile app (or two or three). I would hire a Publisher and a few salespeople. I would hire an editor and a few journalists. And then I’d go out and find every blog, twitter, facebook, flickr, youtube, and other social media feed out there that is related to downtown NYC and I would pull it all into an aggregation system where my editor and journalists could cull through the posts coming in, curate them, and then publish them.”
Dedicated to helping good journalism and good journalists thrive in the Digital Now. A partnership between USC Annenberg and UC Berkeley Graduate School of Journalism funded by the Knight Foundation.
A good point here:
The key is to start experimenting NOW with digital curation, using whichever tools are available to you. Newsrooms should foster this skill with a eye not just toward storytelling, but engagement.
Can social media create the news? Flockler launches globally to do just that.
Content curation equates with Quality in the commercial sphere. And the only way to add quality to content currently is through human intervention.
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