The two companies met on Monday to discuss the issue, with Yahoo contending that Facebook is infringing on 10 to 20 patents, according to these people, who were not authorized to speak publicly. Yahoo is asking Facebook to pay licensing fees or risk facing a lawsuit.
Qwaya takes the fuss out of Facebook ad campaigns. Quick and easy features allow you to focus on your business goals instead of wasting time on the manual creation of target combinations and ads.Try it for free! We provide you with the top strategies and tips for marketing on Facebook. Following these guidelines will help you to get the most out of your social media marketing and advertising. Read more... Learn more about the costs associated with advertising on Facebook and how much you have to spend to be effective with social media advertising. We go into depths about how much Facebook Ads cost to run and how to optimize your spend. Read more...
Hacking is also an inherently hands-on and active discipline. Instead of debating for days whether a new idea is possible or what the best way to build something is, hackers would rather just prototype something and see what works. There’s a hacker mantra that you’ll hear a lot around Facebook offices: “Code wins arguments.”
As part of its initial filing to go public, Facebook has just revealed some new user numbers that illustrate just how big it is. It had 845 million monthly active users and 483 million daily active users as of December, for year over year growth of 39% and 48% respectively. Mobile is also half the user base, with 425 million monthly actives. Some other stats, which are a big more vague: 100 billion friend connections as of the end of last year, and 2.7 billion Likes and Comments per day during the last three months of the year.
$3.7B in rev for 2011. Unreal!
Facebook currently has 800 million users worldwide. According to the study, people use Facebook to fulfill two basic social needs: the need to belong and the need for self-presentation. Facebook use is also influenced by outside factors, such as cultural background, sociodemographic variables and personality traits.
These findings account for the oft-cited "shutting off Facebook for a period of time" social experiments that we tend to see floating about the Internet. In this "Facebook detox," the user felt upset about the Facebook privacy settings, and a general sense of information overload. So, he "detoxed" for a period of 30 days.
The content which appears on top of your Facebook News Feed was not there by chance. Find out how Facebook ranks your content, what kind of content matter, etc...
US judge orders hundreds of sites "de-indexed" from Google, Facebook
Luxury goods maker Chanel has convinced a judge to order the seizure of hundreds of Internet domain names and to order the names blocked from "all" search engines and social media networks.
As soon as i read this title, i thought the same as pointed in the post:
I'm not sure how this court can direct a registry to change a domain name's registrar of record or Google to de-list a site, but the court does so anyway. This is probably the most problematic aspect of the court's orders.
I'd like to see how this unfolds in the future.
Great Article from Molly Wood from Cnet.
Points i take out from this article:
I'm afraid to click any links on Facebook these days...
it's because the slow spread of Facebook's Open Graph scheme is totally ruining sharing.
Facebook is putting up a barrier to entry on items your friends want you to see--that is, they're creating friction.
And hurting sharing is a disaster for a social network. Sharing is the key to social networking.
Sharing and recommendation shouldn't be passive. It should be conscious, thoughtful, and amusing...
And if it doesn't... there's always Google Plus.
I hate the new Facebook, meaning since the last big upgrade they did. I enjoyed going on Facebook before, I feel like it's a waste of my time now. Will Facebook turn things back to where they were? I say we can surely expect some kind of roll back soon, yes.
When it comes to Google Plus, i think Google has a good chance at capturing users from Facebook's mistakes, but I don't think it will every be able to dethrone Facebook as "the" social network.
Source [CNET]
Facebook used to require pages and individual users to have at least 25 friends in order to claim a customized address extension. That meant any newbie had to accept an ugly URL usually including a long number. No one can remember URLs like this and they’re too long to put on your marketing materials. Brian Carter is author of the books The Like Economy and Facebook Marketing. RSS feed for comments on this post. TrackBack URL Build your business with semantic technology.
In general, women are 11 percent more likely to click on an ad
This may be the bazillionth blog post written on the topic of how to get more Facebook likes. However, this isn’t going to be a post full of ambiguos advice like ‘make your page more engaging’ and ‘create a compelling landing page’! This post is a collection of real methods for driving likes. You may already be aware of or even using some of these techniques already, but I’m hoping that everyone will be able to take away at least one of the tips presented here and apply it to their Facebook marketing campaigns.
4 months later, daily deals are off Facebook.
After quietly announcing they were killing off their nascent Deals product this afternoon, Facebook caused some confusion. You see, with the decision to kill off Facebook Places earlier in the week, everyone wondered what it meant for the location-based deals they launched alongside it? Those would remain alive, Facebook said at the time. But does today’s execution change anything? No, says Facebook. Daily Deals are separate from Check-in Deals. The Check-in Deals will work a bit different with the end of Places, but the company will continue to support and enhance that product. Daily Deals are dead — and my email account thanks them for that.
One of the questions that we see a great deal of on our Search Engine Land Facebook Page and LinkedIn Group is How can we get our Google+ feed to post in
Facebook plans to add a series of photo filters to its mobile application in the coming months. The company also tried to acquire Instagram, a photo-sharing Web site that features unusual photo-altering filters.
Great curation about Facebook Marketing.
The below is a crowdsourced book on Facebook Marketing curated by Social Fresh. If you need an introduction or a refresher on social media training without scouring the web for hours for the best stuff, we have you covered. We are working on PDF versions, but until we get them finished, dive into the best resources on Facebook Marketing below. PS. This is a living book, constantly updated with the best and most up to date content from across the web. Let us know what we missed in the comments.
If you have a business fan page, you want those fans to see your posts, right? Well, the chart above shows that fan page owners are grossly overestimating how many people they’re reaching through posts. Keeping your fans engaged daily and arousing their desire for your offering must be part of your fan page strategy, or you’re wasting the opportunity to stay visible and get sales. There may be cases where a one percent feedback rate is not possible, especially if your fans don’t have much in common that they’re passionate about. This is more likely the case for fan pages that prioritize high fan counts ahead of targeting good potential customers. But you can see from the numbers above that high fan counts are deceiving.
I was checking on natural rankings for one of our websites today and noticed a rank help by Facebook for this specific product search in Google.
The Facebook page is ranking #6 for that term, and as you can see above, it's clearly spam, some kind of "casino" type of spammy site i won't even bother linking too.
It's very interesting, it
...i find this 7% number actually low...
A just-released Pew study on the ways people use social networking sites has found, unsurprisingly, that the most popular social network is Facebook, with 92% of social networking users reporting that they have a Facebook account. The study also found that on average Facebook users have about 229 Friends, with about 22% of their total Friends list being comprised of people they know from high school, 12% extended family, 10% coworkers, 9% college friends, 8% immediate family, 7% people from extracurricular groups and 2% being neighbors.
RSS for Facebook pages now live!
Facebook appears to have added a “Subscribe via RSS” option to Pages. The link, found at the bottom left side of Pages beneath the profile picture, leads to an Atom feed of wall posts by the Page that can be auto-discovered by clients.
Yep, already added to Shareist!
As Facebook points out in a blog post about Comments today, sports blog network SB Nation saw Facebook referrals increase 4x after switching. Examiner.com saw Facebook referrals double. Townsquare Media, which operates sites for radio stations, also got a lot of Facebook referrals, and nearly half of them were new visitors.
Hmm. Wow. Wondering if we could integrate this as an option, run your own comments or use FB comments...?
Facebook Inc. plans to test a Groupon-inspired service that provides discount offers, an effort to use its 500 million-plus members to capitalize on the surging online-deal market.
Interesting post, but just as interesting is a comment-sub-thread:
kidmercury:
"niche, niche, niche! it's why twitter is going to fail, why quora is going to fail, why many of these "let's see if we can raise a lot of money and get the whole world to join our system" type of things are going to fail. go niche, connect the niches, voila,...
Pretty scary stuff. You never know with these crazies. I don't blame him take the appropriate steps to deal with that dude.
This evening Facebook has rolled out a number of significant upgrades to the company's self-serve advertising system that will benefit those marketing their pages, as well as advertisers in general.
It's basically Facebook's version of retargeting ads like other ad platforms have embraced.
Very interesting feature for online advertisers.
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