I recently took part in a round-table discussion on “the future of content” — not that I or anyone there has a crystal ball. At one point during the exchange it was suggested that stories written for print — that is, longer-form journalism — don’t work very well on digital platforms. I quickly took exception, knowing that 10 years ago I thought the same thing.

Perhaps not surprisingly, the data from more than 100 million articles on ReadItLater shows that consumers save articles consistently throughout the day. But here’s when they’re reading it: on computers, from 6pm-9pm; on iPhones, at 6am, 9am, 5pm to 6pm and 8pm-10pm (“the moments between tasks and locations”); and on iPads, predominantly from 8pm-10pm. And check out the ReadItLater graph just above that shows both time-shifting and device-shifting for iPad owners reading saved articles.